Avahan: A Journal on Hospitalty and Tourism

Anil Sharma ¹, Ramashish Prajapati ¹, Sumit Dhiman ¹

Affiliations
1 Amrapali institute of Hotel Management, Haldwani, IN
2 Amrapali Institute of Hotel Management, Haldwani, IN

Abstract

This paper examines the tourism practices and evaluates the possible enhancements towards a sustainable tourism in the Uttaranchal Himalaya. The modes of tourism are discussed broadly and suggestions are given appropriately for sustainable development of tourism. It reveals that the pilgrimage tourism has been practicing here for centuries. Presently, mass tourism as mountaineering, trekking, skiing and river rafting is being common. The practices of tourism have a significant impact on the economy as many of the small towns emerged as the major service provider centers and the economy of the region grew tremendously. But, at the same time, its impact fell badly on the environment and the tourist places and pilgrimages have received severe environmental implications. Kedarnath tragedy is a recent example. Data were taken from the secondary sources and references cited in text were well taken from the published materials.

Keywords

Tourism, Pilgrimage, Socio-Economic Impact, Revenue Generation, Uttaranchal, Himalaya.

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Ramashish Prajapati ¹, Mohit Arya ², Anil Sharma ²

Affiliations
1 Amrapali Institute of Hotel Management, Shiksha Nagar, Lamachaur, Haldwani, Nainital, (Uttarakhand)-263139., IN
2 Amrapali Institute of Hotel Management, Shiksha Nagar, Lamachaur, Haldwani, Nainital, (Uttarakhand)-263139., IN

Abstract

The hospitality sector in India is rapidly growing and flourishing with time. It is constantly reinventing itself to compete on an international level. With the Indian economy rising, India is increasingly becoming an extremely sought after tourist and business destination. By the very nature of hospitality as a service industry, its proficient management and successful operation depend largely on the quality offered to the customers. The problem in the hospitality sector is also increasing with its expansion and the demanding customers. This growth will need to be serviced by a substantial increase in infrastructure, including air-road, rail connectivity as well as hotels and restaurants. High standards of service are particularly important in sustaining longterm growth, since success is determined not only by price competitiveness but also by the quality of the services provided. This paper elaborates the issues and constrains relating to the challenges faced by the hospitality industry and also suggested the recommendations to fill the gap. In order to do so Indian hospitality industry needs to be packaged well and one needs to move away from the discriminatory mindset that the hospitality industry has been associated with in the past. Quality in the hospitality and hospitality industry involves consistent delivery of products and guest services according to expected standards. Delivering quality service is one of the major challenges the hotels will be facing in the following years as it is an essential condition for success in the emerging, intensely competitive, global hospitality markets.

Keywords

Quality, Service, Hospitality and Tourism.

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